I. The Producer’s Domain
The producer’s role:
• Finding, writing, developing, and pitching an idea
• Budgeting a script
• Negotiating a deal
• Securing financing
• Planning
• Shooting
• Editing
• Creating a team of talented people with great attitudes
The producer must:
• Satisfy both the client and the viewer
• Utilize the talents of the cast and crew
• Produce a program or segment
• Be a multitasker
The producer might:
• Write the script
• Do research
• Shoot and produce a program or segment
• Edit the footage on a desktop system
• Mix the audio
• Design and add graphics
• Write and record narration or voice-over
A producer’s job description combines:
• Art with craft
• Commerce with technology
• Leadership with collaboration
Producer’s talent areas:
• Creative
• Technological
• Finances
• Marketing
