How would you find a sponsor?
I will look at sponsors that have previously supported Samvaad to launch its
monthly magazine editions. We can reach out to them with a pitch and ask them if
they would consider re-investing in us.
We could also look for companies who might co-relate with our theme of the
month. For example, for the month of December, we could pitch to food and
beverage providing companies. Basically, find people whose goals and interests
align with us
Which media will you use? Will you leverage LinkedIn?
Yes. LinkedIn can be used to connect with organisations. Having a good network
on linkedin helps. Along with that word of mouth can also play a vital role. We
could even approach local businesses to see if they are interested
If yes, which filters will you apply while searching for the companies or
people?
Our target audience should be clear. We will target both big and local brands. Our
sponsors should understand and connect with what we do.
Will you go for startups or established companies?
Both
Which department within a company do you think deals with sponsorship
and events?
Marketing
When do people accept your request?
People will accept our request only if they feel what we do is relevant to their line
of work. Most importantly, our pitch should stand out
Will you write an InMail or wait for them to accept your request?
I would say waiting for them to accept makes our pitch sound more natural and
genuine.
How would you hit up a conversation? ‘
Talk about our line of work and how it is relevant to theirs
