



Study with the several resources on Docsity
Earn points by helping other students or get them with a premium plan
Prepare for your exams
Study with the several resources on Docsity
Earn points to download
Earn points by helping other students or get them with a premium plan
Community
Ask the community for help and clear up your study doubts
Discover the best universities in your country according to Docsity users
Free resources
Download our free guides on studying techniques, anxiety management strategies, and thesis advice from Docsity tutors
Pleasure - CORRECT ANSWER-fulfilling a physical lack by consuming or sensing something (goes up & down) Power - CORRECT ANSWER-not just the ability to punish or get pleasure; the ability to attain what is genuinely good for you or the state
Typology: Exams
1 / 6
This page cannot be seen from the preview
Don't miss anything!
Pleasure - CORRECT ANSWER-fulfilling a physical lack by consuming or sensing something (goes up & down) Power - CORRECT ANSWER-not just the ability to punish or get pleasure; the ability to attain what is genuinely good for you or the state Virtue - CORRECT ANSWER-constant rule (following a straight line), a habitual character that I possess that attaches to some sort of rule Nomos - CORRECT ANSWER-convention - a rule, written law made up by human invention, ethics Physis - CORRECT ANSWER-natural law - always and forever a law, instinct Rhetoric - CORRECT ANSWER-speaking in public to a mass about what is right or what is wrong, persuading you to do something that I want (one way) Dialect - CORRECT ANSWER-one on one, back and forth in conversation, interrogating a proposition (two ways) Sophistry - CORRECT ANSWER-an artificial version of philosophy, more popular things meant to flatter me, not reliable Philosophy - CORRECT ANSWER-the art of coming up with rules of how to live rightly, a code by which I figure out how is best for me to act Law - CORRECT ANSWER-codes instituted by the state to train and regulate and cultivate citizens Ethos - CORRECT ANSWER-shows character & credibility Pathos - CORRECT ANSWER-do or think a certain way because of what I am describing, a narrative description, intended to arouse a reaction Logos - CORRECT ANSWER-an argument by a reason that comes to a conclusion ("because of this...") Deliberative - CORRECT ANSWER-"what do we do" Forensic - CORRECT ANSWER-"what happened, was that the right thing"
Epideictic - CORRECT ANSWER-"what do we praise here and now" Goodwill - CORRECT ANSWER-"I want the best for you", an emotional state Practical wisdom - CORRECT ANSWER-have you proven that you make the right decisions in a moment of deliberative choice? Principle - CORRECT ANSWER-a general definition of a type & attaches a quality to that type, all of a certain category have a certain quality --> "all Australians are loyal" Cause - CORRECT ANSWER-brings about an effect usually outside the object --> "all Australians will defend their friends at all times" Gorgias - CORRECT ANSWER-believes rhetoric is a good thing for everybody Polus - CORRECT ANSWER-believes everybody wants power, the ability to control other people & make them serve you, admits that it is bad Callicles - CORRECT ANSWER-virtue is irrelevant, a social construct meant to control, wants power & pleasure for himself, doesn't admit that it is bad Socrates - CORRECT ANSWER-physical things (pain, power) don't matter, virtue is the most important thing Crito - CORRECT ANSWER-one should always help one's friends and serve people loyal to you even if it means breaking the law and violating the state Force - CORRECT ANSWER-physical act, ex: police grabbing you and putting you in car Fate - CORRECT ANSWER-something is destined to happen, dictated by higher power all along Eros - CORRECT ANSWER-not love, but sight; ability to react to sense perceptions Sign - CORRECT ANSWER-this thing that I can see is indicative of some other thing I can't see; some kind of sense perception ex: "if you make this face it means you're lying" Analogy - CORRECT ANSWER-I can treat one thing in the same way that I treat one other very specific thing, the 2 things are identical because they share qualities Generalization - CORRECT ANSWER-goes from a part to a whole... "because of this one thing, all things" Nature - CORRECT ANSWER-"humans have to breathe"
Exerciser - CORRECT ANSWER-exercising submerged experience; work out that experience of fear, anger, hope, etc. Purpose - CORRECT ANSWER-an aim or a goal, a projection of something not there that we need to obtain Act - CORRECT ANSWER-the event that occurred Agent - CORRECT ANSWER-selecting best means to attain goal ex: "should I take my bike or car to school?" Scene - CORRECT ANSWER-anything that surrounds me Positive terms - CORRECT ANSWER-end on something positive and physical Dialectical terms - CORRECT ANSWER-exist in realm of virtue, the thing that organizes my world & makes sense of my environment Ultimate terms - CORRECT ANSWER-guide you toward something, determines my life ex: "justice is the aim of progress" Order - CORRECT ANSWER-structure of the world as determined by my choice of an ideal world Disorder - CORRECT ANSWER-anyone in that order that has fallen away, not committed enough Counter covenant - CORRECT ANSWER-reject the order and rebel Hot media - CORRECT ANSWER-high definition, low participation Cool media - CORRECT ANSWER-low definition, high participation Interlocking group formations - CORRECT ANSWER-when I seek to do a propaganda campaign I have to figure out what each of them do. whatever I do feeds & supports all of them ex: "aggies..." Create circumstances - CORRECT ANSWER-leaves product right there and puts you in a circumstance where it comes into your mind & naturally arises in your desire to go get it High spotting - CORRECT ANSWER-dramatic telling of something that is going to make the news and putting it out there, takes one event involving the product and really gets it out there
Invent cliches - CORRECT ANSWER-a way of creating a phrase that carries with it certain loaded connotations Compensatory substitutes - CORRECT ANSWER-satisfy a buyer indirectly ex: "you really feel like you're not happy in your marriage but you could be happy if you drank more coffee" Political - CORRECT ANSWER-one-way propaganda, one person is speaking to large group Sociological - CORRECT ANSWER-indirectly get a value system through my environment, tells me certain things are the norm and certain things aren't Agitation - CORRECT ANSWER-wants to rile you up and get you moving Integration - CORRECT ANSWER-settles down ex: "okay we won, let's settle down, we have a long haul ahead of us" Vertical - CORRECT ANSWER-leader to follower, passive way of understanding Horizontal - CORRECT ANSWER-sitting side by side someone in a circle talking through Rational - CORRECT ANSWER-comes with reasons and facts Irrational - CORRECT ANSWER-images to rile up someone Crystallization - CORRECT ANSWER-freezing someone in a mold Alienation - CORRECT ANSWER-always going after wrong thing, never sure what is happening, disorientation Disassociation - CORRECT ANSWER-effect of alienation Need - CORRECT ANSWER-creates artificial needs & the demand for their solutions create a unifying center of reference - CORRECT ANSWER- create a sense of collective guilt - CORRECT ANSWER- scapegoat - CORRECT ANSWER-target energies on a perfect ______ "homicide" the slaying of something or someone external to the self which bears the guilt and removes it